Sign your lips in statement color with new L'Oréal Paris Rouge Signature Liquid Lip Ink. Less texture, more color: Rouge Signature is a lightweight matte colored ink that delivers intense pigment loads with a weightless, barelip sensation. This ultra-comfortable liquid matte colored ink provides lasting matte color and infuses lips with a healthy, even dye of color. The no makeup feel of a stain combined with the color impact of a liquid lipstick. Find your signature shade from our captivating range of 32 shades. This lightweight matte colored ink delivers a stain-like feel with the color impact of a liquid lipstick. Imparts lips with a high pigment, matte finish, and lasting wear. With Rouge Signature, less is more. Less texture, more color. Less excess, more impact.